What does our sustainable fashion label "ei8ht." stand for?
Our brand name is associated with the "Big 8". Age, mental/physical ability, race, ethnicity, gender, sexual orientation, socioeconomic status, and religion are the dimensions most often mentioned, when illustrating the concept of diversity and helping us to understand parts of who we are and where we come from.
Every person, regardless of their appearance, personality, origin or whatever should and must be toler8ed and appreci8ed. It is also important trying to integr8, include and let each individual be a part, instead of differentiating and excluding because of "being different". Last but not least, it is necessary to draw attention to this important issue, to create awareness and to share thoughts, ideas, opinions of different individuals – at least to communic8.
ei8ht. stands for more diversity, for tolerance, for appreciation, for integration and communication.